lookbook

Lola’s Garden: Julie White’s New Contemporary Australiana Inspired Collection

Though we feature a lot of them here on Whim, Australia’s not a very pastel-based land. No blushing pink roses, no cherry blossoms, no beds of lavender (Not naturally, at least!). South Australia-based designer and maker Julie White embraces this to a tee in her latest collection, taking her inspiration from the colours, shapes and […] Read more…

Spell & the Gypsy Collective’s New ‘Lolita’ Festival ’17 Lookbook is a Bohemian Dream

‘Lolita’ is the latest collection and lookbook to drop at Spell & The Gypsy Collective and it’s filled with festival-inspired fashion you’re going to LOVE. From flowing, long dresses with bell-sleeves, to band tees, denim jackets, high-rise jeans, and everything else in-between – this lookbook from the Byron Bay-based label is the stuff of our 70’s-inspired […] Read more…

Shop The Runway at Next.com.au + Our Picks from the New Collection!

Next is Great Britain’s number one online clothing retailer, which also provides its affordable and on-trend products to 72 countries worldwide – including us here in Australia! Here’s the exciting news though – The fashion house’s New Collection has just officially dropped internationally. Attendees of the recent Virgin Australia Melbourne Fashion Festival were lucky enough to […] Read more…

We Chat to Daniella from Naturae Design About Her New ‘Beneath the Stars’ Collection

Q: Congratulations on your stunning new collection, ‘Beneath The Stars’! Please tell us about the main inspiration behind these designs? A: I have been inspired by everything celestial. For the campaign shoot I was searching for a place that feels like you are walking on the moon. This is why I have chosen for a […] Read more…

Check Out Naturae Design’s Beautiful ‘Beneath the Stars’ Campaign Shoot

We’re very excited to be featuring jewellery / accessories line Naturae Design and some breathtaking photos showcasing their new collection, ‘Beneath the Stars’. Handmade in The Netherlands, Naturae Design produces a range of tiaras, combs, headbands, belts and veils, as well as sourcing a series of antique myrtle crowns. These pieces feature a variety of […] Read more…

Lookbook We Love: ‘A Wildfox Fairytale’ Spring ’16

Does your squad have its own designated unicorn, mermaid or fairy? This week we’re poring over Wildfox’s Spring ’16 lookbook devoted to splicing our favourite fairytales with unique modern looks, featuring everything from swimwear to loungewear. This is a whimsical, youthful collection with cartoon and video-game-inspired motifs that’ll conjure up memories of long summers and […] Read more…

Flamingos, Festivities & Fancy Fashion in GUCCI’s Pre-Fall ’16 Campaign

Gucci’s pre-fall 2016 campaign is a feast for the eyes. Set in a hip, hazy aviary, this collection is all about colour, edge and flamboyance to give you some serious Christmas party #goals. Created by the iconic label’s creative director Alessandro Michele, this pre-collection features 70s cool-kid looks with bell-sleeves and berets, outlandish ruffles, embroidery, […] Read more…

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