lookbook

Introducing ‘Lotus’: An Ethereal Summer Lookbook from Tree of Life

We’re in love with ‘Lotus’, Tree of Life’s first lookbook for 2018. Of this shoot, the incredible brand explain: “Runaway into a seaside daydream, our latest collection treads the waters between Blue Lagoon and modern bohemia. Introducing Lotus, filled with feminine florals and romantic detailing in soft aqua, lilac and neutrals.” Shot by the uber-talented Ming […] Read more…

Lookbook We Love: ‘Squeaky Clean’ by Elleni the Label (+ Interview)

We’re so excited to feature Elleni the Label’s lookbook for her latest collection, ‘Squeaky Clean’. It’s an almost impossibly adorable tribute to bathtime, featuring soft cloth slides, jumpsuits, pom-pom socks capes, candy-striped pencil skirts, pink turbans, motifs of tabs, tubs and toothpaste! The collection (which is overflowing with its own personality and sense of humour) […] Read more…

Collection We Love: ABODI Fall ’17

Whim received a curious transmission a little while ago… We were alerted to the presence of Planet Abodi – the Fall ’17 collection from the luxury fashion label that prides itself on its “painfully beautiful” creations. Beam us up, we are hooked! Planet Abodi is a shimmering, celestial ride through a retrofuturistic land “where all […] Read more…

Lola’s Garden: Julie White’s New Contemporary Australiana Inspired Collection

Though we feature a lot of them here on Whim, Australia’s not a very pastel-based land. No blushing pink roses, no cherry blossoms, no beds of lavender (Not naturally, at least!). South Australia-based designer and maker Julie White embraces this to a tee in her latest collection, taking her inspiration from the colours, shapes and […] Read more…

Spell & the Gypsy Collective’s New ‘Lolita’ Festival ’17 Lookbook is a Bohemian Dream

‘Lolita’ is the latest collection and lookbook to drop at Spell & The Gypsy Collective and it’s filled with festival-inspired fashion you’re going to LOVE. From flowing, long dresses with bell-sleeves, to band tees, denim jackets, high-rise jeans, and everything else in-between – this lookbook from the Byron Bay-based label is the stuff of our 70’s-inspired […] Read more…

Shop The Runway at Next.com.au + Our Picks from the New Collection!

Next is Great Britain’s number one online clothing retailer, which also provides its affordable and on-trend products to 72 countries worldwide – including us here in Australia! Here’s the exciting news though – The fashion house’s New Collection has just officially dropped internationally. Attendees of the recent Virgin Australia Melbourne Fashion Festival were lucky enough to […] Read more…

We Chat to Daniella from Naturae Design About Her New ‘Beneath the Stars’ Collection

Q: Congratulations on your stunning new collection, ‘Beneath The Stars’! Please tell us about the main inspiration behind these designs? A: I have been inspired by everything celestial. For the campaign shoot I was searching for a place that feels like you are walking on the moon. This is why I have chosen for a […] Read more…

1 2 3 13