Featured Lookbook: Dazzlin

Click for source: Dazzlin is a Japanese label containing everything from polka-dot playsuits to pastel blouses and floral print dresses. The latest lookbook from the label is called ‘Lucky Sunshine Girl’ and it explores all of our favourite themes of summer: days at the beach, road trips and exploring small, far away towns. Dazzlin’s website […] Read more…

Featured Shop: Matchbox

Click for source: Matchbox is a gallery, photography studio, workshop space and a retail store located in Wellington, New Zealand. The space opened in May 2012, and since then has become a famous and well-loved creative space “for local and international artists and designers to exhibit and sell their work“. Matchbox aims to showcase, promote and exhibit […] Read more…

Featured Photographer: Aubrey Devin

Source: aubreydevin.allyou.net Aubrey Devin was born and raised in Orange County California, but the photographer and chef by trade now resides in Melbourne Australia. She states, “My passion is showcasing the beauty in real food, cultural lifestyle and yes…fashion.” The photographer’s impressive portfolio features everything from mouth-watering food, exotic travel destinations and portraits expressing the combination […] Read more…

Issue 01 Is Here!

The first ever digital magazine issue of Whim is finally published and ready to read! It’s been a blast putting the issue together over the last two months, and it’s been a privilege to collaborate with such talented people. We really hope you enjoy the issue, and we cannot wait to begin working on Issue […] Read more…

Featured Lookbook: Summerland SS13 – The Secret Garden

The novel titled The Secret Garden by Frances Hodgson Burnett has undoubtedly influenced many lookbooks over the years, and online fashon boutique Summerland is the latest to have fallen under its spell. With notions of overgrowing vines and flowers, secret pathways and the beautiful colours of Spring, who could blame them for using the classic novel as […] Read more…

An Interview with Featured Photographer Emily Toone

Source: http://www.facebook.com/emilytoonephotographyEmily Toone is just 18 years of age, but her passion for photography and her unique talent has allowed her to create one very impressive portfolio! Filled with dreamy and whimsical photographs of girls wearing flower crowns, soft pastel clothing and strings of roses draped around their shoulders, Emily Toone’s photography contains all of the […] Read more…

Featured Shop: Lou Rota

Source: http://www.lourota.com Lou Rota’s website sells gorgeous vintage plates and one-off decorative pieces to pretty up any space. The designs are influenced by the artist’s “passion for the natural world” and love of “playing with unusual combinations of flora and fauna“.  Lou Rota states, “I’m not really a ceramicist, more of a graphic artist who happens […] Read more…

Featured Photographer: Francesco Zigliotto

Source: http://www.zigliotto.itFrancesco Zigliotto is an Italian photographer who was born in Vicenza in 1988. Francesco’s father, Ruggero Zigliotto, is also a famous photographer, and it was in 2009 that Francesco picked up a camera and chose to follow in his father’s footsteps.Francesco studied for a year in his father’s studio, before moving to Milan, followed by New […] Read more…

The Day is Almost Here!

The day is almost here! In exactly 7 days, on the 25th May, Whim will be releasing its first ever magazine in digital format. This means you’ll be able to flip (digital) pages containing everything from beautiful pictures and creative writing to interviews with bloggers, photographers, artists and even a band. Stay tuned! To get the […] Read more…

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